Max Bonpain
The Growth Booster TM
DRIVING BUSINESS GROWTH THROUGH SALES AND MARKETING STRATEGY AND OPERATIONS
ABOUT ME
EXPERTISE:
MARKETING STRATEGY AND OPERATIONS
DIGITAL TRANSFORMATION
CUSTOMER EXPERIENCE MANAGEMENT
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ABOUT MAX
A growth driver and change agent with a passion and a track record for building marketing strategies and operational capabilities, particularly through Digital Transformation and Customer Experience (CX), delivering increased ROMI and P&L top / bottom lines improvement.
A unique width and depth of marketing expertise built over 20+ years as both a practitioner and a consultant, working across the FMCG, technology and telecommunications sectors at Director level, in Europe and Australia.
MARKETING STRATEGY & OPERATIONS
Setting up marketing plans and budget to build brands and deliver top and bottom lines improvements.
CUSTOMER EXPERIENCE MANAGEMENT
Driving Customer Satisfaction and NPS through customer insights.
Optimising the Experience at each touchpoint on the overall journey.
DIGITAL EXCELLENCE
Leveraging data and digital to deliver customer insights and generate qualified leads to fill up the pipeline and speed up the sales cycle.
GENERAL AND EXECUTIVE MANAGEMENT
Leading cross-functional teams to deliver business process improvements.
Managing categories portfolio to optimise resources allocation.
Max founded The Growth Booster to bridge the gap between consultants and practitioners, bringing both the processes and methods of consultants and the "real life" experience and hands-on approach he gained over 20 years in sales and marketing
Max is a trusted advisor to some of the biggest brands.
ROLES & RESPONSIBILITIES
CONSULTING
I work on a project-basis with organisations of all sizes to solve strategy, branding and marketing challenges, with a focus on go-to-market and business development.
VIRTUAL CMO
I work long-term with start-ups and scale-ups to help set up and deliver sales and marketing strategy, operations and capabilities.
BOARD ADVISORY
I advise Boards and mentor CEOs and CMOs on growth, Customer Experience and Digital Transformation.
NON-EXECUTIVE DIRECTOR
GAICD qualified, I am an active NED in digital-first, tech-driven businesses.
